These are our stakeholders

Obereisenbach employees

VAUDE internal

• balance of professional and private life
  
• safe workplace
  
• adequate payment
  
• development possibilities
  
• sustainable personnel training
  
• trust
  
• independent work 
  
• good workplace (ergonomics, lighting, industrial safety, fire protection) 
  
• health promotion
  
• internal communication
  
• flow of information, transparency
  
• leadership style 
  
• clear and meaningful goals 
  
• good corporate image
  

• employee talks
  
• quarterly exchanges
  
• meetings
  
• operating suggestion scheme
  
• dialogue between management and employees
  
• intranet
  
• employee survey
  
• interfaces analysis 
  
• SWOT analysis
  

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Shareholders

VAUDE internal

• regular reporting 
  
• reliable figures 
  
• easy to understand presentation
  
• responsible economies
  
• profit expectation 
  
• economic performance
  
• strong, future-oriented innovation
  

• regular reporting 
  
• shareholder meetings
  
• presentation of company objectives and results 
  
• visits to trade fairs
  

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Subsidiaries (sales office Spain, Franchise GmbH, Shanghai office)

VAUDE internal

• clear goals and objectives
  
• reliable communication
  
• security
  
• stability
  
• timely coordination
  

• regular reporting 
  
• voting
  
• timely communication
  

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Suppliers (fabrics and accessories)

Suppliers

• clear guidelines 
  
• timely payments
  
• good flow of information
  
• adequate quantities and prices
  
• procurement management
  

• no involvement, since no direct contact thus far
  
• establishment of contact by the team materials
  

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Producers

Suppliers

• long-term, collaborative relationship 
  
• VAUDE solvency 
  
• clear guidelines, flow of information
  
• functioning procurement management (utilization, disposition)
  
• assistance in implementation of social and environmental demands
  

• FWF audits
  
• regular visits
  
• discussions with VAUDE QC teams
  
• annual meetings with the VAUDE production management
  
• annual producer assessment and discussions with top management
  
• training on labor laws and responsibilities 
  
• support from on-site employees
  

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Banks

Funders

• compliance with our covenants / agreements
  
• regular reporting 
  
• reliability- completeness of figures 
  
• liquidity test
  
• long-term corporate planning 
  
• regular, open direct information 
  
• risk management
  
• information on corporate decision making
  

• regular reporting 
  
• current communication 
  
• bank report
  
• annual "Bank Rounds" with a thematic presentation
  

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Consumers

Customers

• products free from harmful substances 
  
• fairly produced products
  
• good value for money
  
• high performance / quality
  
• small carbon footprint
  
• modern (stylish) products
  
• products that support lifestyle choices
  
• transparency
  
• credibility
  
• transparent production
  
• corporate climate
  
• anti-corruption measures
  

• responsibility for information requests (eg. Facebook, e-mail etc.) 
  
• surveys
  

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Retailers

Consumers

• good margins / good discounts 
  
• good image 
  
• brand awareness / demand
  
• high quality
  
• credibility of the statements
  
• fair personal contact 
  
• high level of service (product level, sales support level, sustainability)
  
• active sales support 
  
• ability to deliver
  
• information flow (on sustainability issues)
  
• partnership
  
• transparent information
  

• Benchmarking-study 
  
• personal interviews 
  
• templates 
  
• trade fairs 
  
• annual talks with sales representative, division heads, and partially executives
  

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CCC, CIR, Inkota, Greenpeace, WWF, DAV, EOCA

NGO social and environmental

• transparency
  
• authenticity
  
• debate on critical topics 
  
• partners for expert advice and Marketing (WWF)
  

• dialog
  
• conferences
  
• working groups
  

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Regional council, administrative Disctrict European Chemicals Agency (ECHA)
tax office, customs office, federal environmental offices, social insurance

Authorities

• compliance
  

• contact
  
• dialogue
  
• ad hoc and project based consultation consultations
  

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bluesign® FWF myclimate, EMAS, ISO, TÜV, DGNB

External audits, monitoring systems

• collaborations regulated with contracts (service) 
  
• credibility
  
• fulfillment of legally set objectives
  
• transparency 
  
• honest commitment 
  
• better cooperation between business and producer
  
• improvement of working conditions for workers
  
• assumption of responsibility by brand
  
• cross-brand collaboration;
  
• compliance with CoC and the “living wage” 
  
• database, reliable figures
  
• reduction of climate burden
  
• compliance
  

• bluesign®: contract, BSSL, Audits, conferences, working groups
  
• FWF: annual set Audits,“Performance Check”, CAP annual update
  
• myclimate: annual climate balance, various talks, meetings and audits
  

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EOG BSI FESI OIA SAC

Associations (with and without membership)

• exchange about relevant branch issues
  
• development of common positions and approaches 
  
• expectations on sustainability issue: information source, a pioneer driving force for environmental and social topics
  
• cooperation on sustainability aspects on a sector-political level
  

• working groups
  
• conferences
  
• dialogue
  
• collaboration
  

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Municipality, county

State

• transparency
  
• communicative exchange 
  
• low emissions (noise, harmful substances, traffic, waste, effluents)
  
• business tax revenues
  
• active on local issues (biodiversity)
  
• acceptance of municipal tasks: Kinderhaus, local pool
  
• provision of attractive workplaces 
  
• cooperation on transport concept
  
• traffic planning
  
• local development 
  
• economic development
  
• environmental protection
  

• events in the community 
  
• inform community about development at VAUDE 
  
• personal contact to mayor 
  
• tours of the company 
  
• working groups
  

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Government (national, state), politics

State

• balancing professional and private life (part-time quota, women in part-time management positions, high birthrate) 
  
• diversity, equal opportunity (foreigners, women)
  
• mobility concept
  
• energy transition
  
• sustainability
  
• companies in the community (civic engagement)
  
• biodiversity
  
• Input und experience exchange on economic and sustainability topics
  

• dialogue with politicians on a national and regional level
  

2 

Athletes WWF DAV

Sponsoring-partner

• performance
  
• transparency
  
• authenticity
  
• positive image
  
• brand awareness
  
• sustainability
  

• events
  
• dialogue
  

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Institutions (IHK, family net, partnercareer and family)

Community

• innovative employer 
  
• impulse/example
  
• attractive employer
  

• personal contact within committees
  

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Media

Media

• reporting transparency
  

• contacts
  
• dialog
  
• interviews
  

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Universities, colleges

Community

• attractive employer
  
• intern positions
  
• continued education with external input
  

• college contact program
  

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Social institutions e.g. workshops for people with disabilities

Community

• sustainability: diversity (employees with placement constraints)
  

• college contact program
  

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